Marketology

See on Scoop.it – Social Media for all Robin Bresnark explains why social commerce is supposed to generate direct sales and how brands are confusing this with other social initiatives Gaurav Pandey‘s insight: Any kind of consumer behaviour is psychologically motivated. While "engagement” may not directly mean social commerce, it’s…

See on Scoop.it – Social Media for all Cloud computing has transformed the way we do everything. Gaurav Pandey‘s insight: Since we are on cloud computing, here are some good apps you can use. Cheers! See on jureklepic.com

See on Scoop.it – Social Media for all What is the cloud? The Cloud Computing Guide by Xero nicely explains once and for all what cloud computing is all about. Gaurav Pandey‘s insight: Basic guide on cloud computing in plain English. Good infographic. See on www.xero.com

See on Scoop.it – Social Media for all What is the cloud? The Cloud Computing Guide by Xero nicely explains once and for all what cloud computing is all about. Gaurav Pandey‘s insight: Basic guide on cloud computing in plain English. Good infographic. See on www.xero.com

See on Scoop.it – Social Media for all There’s a huge difference in customer acquisition and fan acquisition. Marketers who focus on the right one of the two will succeed. The others won’t. Gaurav Pandey‘s insight: Social media professionals need a huge reality check. Rather than simply turning it into…

See on Scoop.it – Social Media for all Big Data analysis is showing signs of revolutionizing our lives. See on www.usatoday.com

See on Scoop.it – Social Media for all Gaurav Pandey‘s insight: Entering a new market always invoves some risk. Here’s a great article to help you get a better understanding of what you are getting into. Besides answering  basic questions like does your product fill a need in the market…

See on Scoop.it – Social Media for all Social networks offer loads of advantages to your business, from finding out what your customers want to exploring new markets and opportunities. Find out how to make best use of them. Gaurav Pandey‘s insight: Good tips. Do share. See on www.perfectbalancemarketing.com

See on Scoop.it – Social Media for all Gaurav Pandey‘s insight: ”As the use of social media grows, so does the need to track and analyze its use. Social media marketers need to understand where their efforts are best utilized on social media platforms. Other analysts and researchers need to…

See on Scoop.it – Social Media for all The business of strategy is a funny one. Lots of people talk about strategy and ask for it. I seriously doubt that there’s a lot of commonality in what people believe strategy to be. In its essence, a strategy is… Gaurav Pandey‘s…