Marketology

”As the use of social media grows, so does the need to track and analyze its use. Social media marketers need to understand where their efforts are best utilized on social media platforms. Other analysts and researchers need to understand the overall impact of social media. For this reason, social media analysis tools are emerging. Most tools gather and analyze text data from various social media platforms. Some are platform-centric, while others gather data from a variety of sources. Thirteen of the most awesome tools for social media analysts include”: